multi vendor online shop

larixweb multivendor platform
Despite what may appear on the surface, launching an online business is not an easy task, and it comes with various challenges and problems, especially in the executive and advertising departments, which can be quite costly. Creating an online sales system and launching a sales tool within the framework of an e-commerce website is only part of an online business project, and its completeness, comprehensiveness, and optimization are crucial. If we want to briefly outline the stages of launching, they are as follows.

  • Procuring suitable tools and designing/implementing the sales system and website.
  • Supplying goods, managing inventory, and inventory control.
  • Photographing products, generating content, and entering content and product information on the website.
  • Taking necessary actions for visibility, including SEO, online and offline advertising, etc.
  • Managing orders, packaging, logistics, and order fulfillment.
  • Business support and managing customer relations.
  • The maintenance and technical support of the online sales website.

As mentioned, these stages are very general and brief; each of the above stages has many details that require elaboration and learning through training courses, which are not covered in this article.

Medium and large businesses inevitably plan and execute all the above steps within the framework of a comprehensive project. However, performing all these steps may not be cost-effective for a small business and may not cover the associated costs. The payback period for small businesses could be excessively long. This is why many small businesses either do not enter online sales or may not achieve the necessary return on investment, leading them to exit this space.

To solve this problem and create new opportunities with a higher chance of success for small and even medium-sized businesses to operate in the online sales space, Larixweb has introduced a Cost-Sharing principle-based solution, called Corporative Multi-vendor. Based on the requirements arising from this approach, they have developed one of their software solutions to address the challenges faced by small businesses.

In this idea, several small businesses can come together, and instead of each independently launching an online sales website, they can establish a unified website with collective ownership, both materially and spiritually. This approach offers the following advantages for allied businesses:

  • There is no need for each business to independently launch a separate website and bear the costs of setting up an individual online platform.
  • There is no need for each business to bear high costs for advertising and SEO, as the expenses are distributed among all
  • When a customer makes a purchase and places an order that includes items from different vendors, a single order is registered. It is not necessary for the customer to place separate orders for different items from different vendors, each with its own separate shipping cost.
  • If a customer's order includes items from different vendors, each vendor only sees and prepares their share of the order. For shipping, vendors can collectively send the entire order as a single shipment, and the shipping costs can be shared among them.

In this model, all businesses can outsource all content creation, product data entry, and advertising-related issues to an independent representative or unit. This allows them to reduce their human resource involvement independently, thus lowering their costs. This model also provides the opportunity to create job opportunities for independent units responsible for maintaining and managing the system for all vendors. Vendors would only need to pay a monthly or annual subscription fee.

To obtain more information about this software version and to view a demo, you can get in touch with the experts at this company.